A Study of New Economy Entrepreneurship

Entrepreneurship has been a subject of interest for quite a while with researchers focusing their attention on the entrepreneur?s role, the behaviour of the entrepreneurial firm and the performance of entrepreneurial enterprises. While in the past, we have seen several entrepreneurial ventures being initiated by individuals who did not always have professional education background, that trend has dramatically changed in the context of new economy ventures. Thus starting with the entrepreneurial background, there are several paradigm shifts in the new economy entrepreneurial firms- be it recognition of the knowledge power of the employees, the ability to speedily adapt to environmental changes and technology changes, the new collaborative role of customer in creating offerings or the customer driven strategic direction of the organisation, all of which have been impacting the performance of the organisation in a significant manner. More Info

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